BEERX 2020 Programme Schedule


BeerX UK 2020 Guide - Download (40mb)


Wednesday 11th March 2020

Beer Garden - 11:00 - 12:00
What is the impact of Deposit Return Schemes (DRS) for small independent breweries

Speakers:
Dave Lannigan (Ride Brew Co), Charlie Speller (DEFRA), David Barnes (Zero Waste Scotland). Hosted by Barry Watts (SIBA Head of Public Affairs)

Session description:
Sell beer in small pack? Then this is the session for you. With Scotland planning to introduce a Deposit Return Scheme for cans and bottles next year and the rest of the UK soon to follow, brewers need to get their businesses ready. Representatives from Scotland and Westminster will walk brewers through the different schemes so they can start to prepare for this big change in environmental policy.

Dave Lannigan, Ride Brew Co
Dave Lannigan is head brewer at Scotland's first social enterprise brewery. Having found gaining meaningful employment hard due to his disability (Deaf) he started Ride. It now has one supported employment member of staff and looking to grow this year. Ride have won multiple SIBA awards and their beer ‘London Dry Gin’ is being served as part of the SIBA 40th Anniversary celebrations.

Charlie Speller, DEFRA
Attended the University of Exeter where I studied Politics and French. Worked as a researcher in Parliament for 1 year before joining the Civil Service Fast Stream Graduate Programme. I spent a year at DWP before joining DEFRA in October 2019 where I am working on the introduction of a Deposit Return Scheme by 2023.

David Barnes, Zero Waste Scotland
David has 14 years of experience in the resource management sector, joining Zero Waste Scotland from Midlothian Council in 2011 and holding senior roles in the organisation’s Resource Efficient Scotland and Litter and Flytipping teams before securing his current position. He led on Zero Waste Scotland’s work to prepare both consumers and retailers for the introduction of the single-use carrier bag charge in Scotland in October 2014, and was seconded to the Scottish Government to help develop the Scottish Government’s Circular Economy strategy – Making Things Last.

The Cellar - 11:00 - 12:00
Dragons' Cellar: What are off-trade beer buyers looking for from your brewery?

Speakers:
Tom Ganf (Real Ale Ltd / M&S Agent Supplier), Callum Stewart (Beer52), Jules Gray (Hop Hideout), Hosted by Steve Benton (SIBA)

Session description:
Join us for this ‘Dragons Den’ style live pitch to a supermarket buyer, an independent retailer and an online craft beer specialist. 3 buyers will give 3 brewers live feedback on their small pack pitches, giving us all tips and guidance on what different categories of buyer are looking for.

Tom Ganf Real Ale Ltd / M&S Agent Supplier
Real Ale has been on the high street for 15 years, specialising in craft beer from independent producers from all over the world. Proudly independent, Real Ale now has three shops and Taprooms across London in Twickenham, Maida Vale and Notting Hill. In 2007, Real Ale helped M&S to launch a range of bottle-conditioned beers across their store estate. Since then, they have become an official M&S Supplier Agent and helped M&S to launch hundreds of own label and brewery brands nationally, giving breweries a broader reach of customers. Tom has worked on the Real Ale Buying team for over 10 years. He worked closely with M&S to establish and launch their regional beer range in 2016; as well as launching a number of national listings which includes brands from U.K, Europe and North America.

Callum Stewart, Beer52
Since starting with Beer52 in 2018 as their lead buyer, he has turned his obsession for craft beer in to a profession and now manages over 100 suppliers, bringing beers from all over the world, attending beer festivals and discovering the next best new brewery. Beer52 are the UK's best rated and most popular beer subscription club with over 70,000 members receiving between 8-12 hand selected craft beers each month along with a snack and a copy of Ferment magazine.

Jules Gray, Hop Hideout
Jules Gray runs Hop Hideout, Sheffield’s best independent bottle shop. Jules is also a cover star of a previous edition of the SIBA Journal where she discussed building a craft beer community. Jules is also the founder of Sheffield Beer Week - which aims to put Sheffield firmly on the craft beer UK map. Hope Hideout stocks a huge range of British, Belgian and International craft beers.

Host: Steve Benton, SIBA / Beer Britannia
Steve first started in the beer industry in 2000, and spent 10 years working for Marston’s in various different roles within the brewing and tenanted pub divisions. When he left Marston’s in 2010 he started helping independent brewers to develop their sales, and working with SIBA, and then in 2014 set up Beer Britannia. Originally targeting export, he quickly realised that Beer Britannia should focus on the UK. Beer Britannia has now grown to the point where they partner with around a dozen UK brewers to develop their sales in the off trade, and also work with the major off trade retailers to consolidate supply from independent brewers.

12:00
Bar Opens

Regional bars open.

The Cellar - 13:00 - 13:45
Practical introduction to Brewing Apprenticeships

Speakers:
Kris Gumbrell (Brewhouse and Kitchen)

Session description:
Have you thought about taking on an apprentice, but don’t know where to start? This session by Kris Gumbrell from Brewhouse and Kitchen will answer all your questions about the brewer apprenticeship scheme.

Kris Gumbrell, Brewhouse and Kitchen
Kris has been in the pub industry for all of his working life, working at Bass PLC where he worked in a wide variety of roles. He also headed up Scottish and Newcastle’s beer business, was Greene King Plc’s Operations Director for their tenanted pubs, has done consultancy for Capital Pub Company, Zizzi and ASK restaurants, amongst other and in 2012 established Brewhouse and Kitchen ltd

Beer Garden - 13:30 - 14:30
Beer & Food Pairing with Bundobust

Speakers:
Jaega Wise (Wild Card), Mayur Patel (Bundobust). Hosted by Neil Walker (SIBA Head of Comms)

Session description:
This hotly anticipated session will see 5 indian streetfood dishes - freshly prepared by the talented Bundobust chefs on-site – paired with five fantastic independent craft beers. Beer sommelier Jaega Wise will be joined by Bundobust founder Mayur Patel to guide you through the pairings and explain how and why certain beers work brilliantly with different dishes. (Max 50 spaces)

Jaega Wise, Wildcard
Hailing from Nottingham City, Jaega’s background is in the field of Chemical Engineering and she brings expertise in mathematics, engineering & logistics to her role as Headbrewer at Wild Card. Jaega is also a television presenter and beer sommelier, most recently featuring on Channel 5's The Wine Show. When not tending her beloved spreadsheets or brewing, Jaega spends her time on stage or in the recording studio.

Mayur Patel, Bundobust
Bundobust was born out of a collaboration between two Bradford boys, Mayur Patel and Marko Husak – a Chef with generations of Indian food heritage - most recently the North’s most celebrated Indian restaurant Prashad, and a pioneering craft beer bar owner. (You can probably guess which one’s which). Starting out with a a series of pop-up events, Mayur and Marko spotted a demand for a contemporary update to the classic “beer and a curry” - Five years later they’ve introduced the North of England to the authentic flavours of Indian street food, as fresh and vibrant as on the streets that created them - and all completely vegetarian.

Menu for this session:
OKRA FRIES
(ock∙ruh fries)
The ultimate beer snack.
Okra in crisp chickpea batter, dusted with black salt & mango powder.

BHAJI
Crispy onion, kale, and broccoli bhaji spiked with fennel & chilli.
Tamarind & red pepper chutney.

BUNDO CHAAT
Layers of samosa pastry, chickpea, potato, onion, sev, and chilli sauce.
Served cool, with yoghurt and tamarind chutney.

GOBI MANCHURIAN
Indo-Chinese mash-up.
Cauliflower and mushroom pakoras tossed in an umami-hot sauce.

TARKA DHAL
Warm-spiced lentil curry with cumin, garlic, and chilli.
Served with basmati rice.

The Cellar - 14:00 - 14:45
Are you handling hazardous materials safely? Chemical Hazard Awareness and Handling

Speakers:
Pete Lawley (Murphy & Son)

Session description:
This presentation is designed for brewers looking to get to grips with handling and working with hazardous materials and mixtures.
If you are looking to introduce systems to help with the chemical storage and segregation, PPE and handling advice for chemical spills, this is your chance to speak with a qualified Dangerous goods safety adviser (DGSA) and guarantee the safety of your staff.

Pete Lawley
Pete Lawley boasts a 29-year career as a manual handling and cellar management expert at Murphy and Son. As a qualified Dangerous Goods Safety Adviser (DGSA), Pete offers best practices support and legislative advice regarding the handling and use of hazardous materials to ensure brewers operate to the highest standards of personal safety.

The Cellar - 15:00 - 15:45
Is there a solution to missing casks and kegs?

Speakers:
Christian Barden (Kegstar) 15:00 - 15:20, Hector Taylor (Kegwatch) 15:20 - 15:45

Session description:
Christian Barden is UK General Manager for Kegstar UK. SIBA are proud to be working with Kegstar as this years SIBA BeerX headline sponsor. Christian will give us an overview of the Kegstar system, Kegstar’s cask offering and how they might fit into your portfolio of needs.

Hector Taylor is Chairman of Kegwatch, the Trade Association for the repatriation of missing kegs, casks and gas cylinders. Hector will give SIBA members an overview of how Kegwatch is working, and how SIBA and Kegwatch are working together to get your containers back to you.

Christian Barden
“Christian has been in the beer and drinks industry for two decades having started his graduate career with Whitbread Beer Company and held a number of executive positions across big PLC’s, SME’s and start ups in the last 10 years.

He’s the UK’s original Kegstar-ter, General Manager for Europe and responsible for building the Kegstar customer experience and brand globally along with many of the team you’ll meet (or play ping pong with) here at BeerX.”

Hector Taylor
Keg Watch is a trade association which provides a cost effective operation to recover and repatriate kegs, casks and cylinders which are out with the normal distribution cycle. Keg Watch also works on initiatives to combat theft and misappropriation of containers. As Director, Hector supports the business through development and implementation of a 3 year plan, whilst building greater commercial awareness.

Beer Garden - 16:00 - 16:45
Does cask need saving, or is it seeing a resurgence

Speakers:
Matt Eley (Editor Cask Report)

Session description:
Cask beer volumes are continuing to drop, but at the same time we are seeing many brewers brewing cask for the first time ever, and making a huge success of it. In this session we will explore the issues facing cask, what brewers can do to secure its future, and why British cask beer is something worth championing.

Matt Eley (Editor Cask Report)
After a decade as a staffer at leading pub trade titles, Matt recently opted for life as a freelancer. He regularly writes about pubs, beer and beyond, for BT Sport, Inapub and Club Mirror. He has also contributed to a number of other publications including The Mirror, On Trade Preview, The Brewery Manual and SIBA Journal. Prior to going it alone Matt was the founding editor of Inapub magazine and acting editor at The Publican. He has also judged numerous pub and beer industry awards. Outside of his family, his main interests are beer, pubs and sport (preferably at the same time).

The Cellar - 16:00 - 16:45
Mental health in beer: Supporting staff is just the beginning

Speakers:
Carolyn Jenkinson (Licensed Trade Charity), Doreen Barber (Cloudwater)

Session description:
This open forum session aims to tackle some of the issues surrounding mental health and how they apply to the beer and brewing industry, looking at practical steps businesses can take to protect the welfare of their staff and ensure a positive, productive working environment.

Carolyn Jenkinson, Licensed Trade Charity
Carolyn has spent 30 years in Customer Service in a large variety of industries including, hotels, construction, children toys, amusement, estate agency, and latterly the charity sector. Five years ago, she joined the Licensed Trade Charity. Carolyn works with large and small pub, bar and brewery companies to raise awareness of what the charity can offer.

Doreen Barber, Cloudwater
Following working at The Five Points Brewing Company Doreen joined Cloudwater in June 2018, focussing mainly on events and social media, and it is the social element of beer that fascinates her most. Her weekly “Let’s Beer Positive!” call out on Twitter aims to counteract the negative side of beer social media by encouraging people to highlight the good stuff!

Beer Garden - 17:00 - 17:45
Creative brewery communications & engaging with media

Speakers:
Natalya Watson (Beer with Nat), Annabelle Smith (BeerBelle)

Session description:
Advertorial copy, in both traditional print media and on social platforms, can be prohibitively costly for small independent brewers. However, editors, writers and communicators are always on the hunt for content to increase their reach and readership. Natalya Watson and Annabel Smith will take you through the best ways to build relationships with journalists, broadcasters, influencers, bloggers and vloggers; how to curate a press release which stands out from the competition; and how to make sure you get key messages across in media interviews. If you want to raise your brand profile, this is an unmissable session from two of the UK’s most prominent beer communicators.

Natalya Watson
Natalya Watson is a Beer Sommelier and Advanced Cicerone® passionate about sharing her knowledge of beer with others by hosting brilliant beer tastings for all kinds of audiences.

She regularly teaches at the Beer & Cider Academy and judges at international beer competitions. She also produces and hosts the podcast Beer with Nat.

Annabel Smith
Annabel Smith is a freelance Beer Sommelier and is employed as a trainer, writer, consultant and public speaker to both the beer industry and consumers, under her company name BeerBelle. She has worked in the beer industry in one form or another for almost 30 years. As an impoverished graduate, she started her love of beer by serving pints in a traditional cask ale house and grew to love the versatility, sociability and diversity of beer.

The Cellar - 17:00 - 18:00
Panel Debate: Are CBD & Cannabis beers an opportunity or a threat for craft brewers?

Speakers:
Matt Curtis (Pellicle), Trevor McCormick (Glen Affric), Caroline Nodder (Independent Brewer Magazine)

Matthew Curtis, Pellicle
Matthew Curtis is Editor of Pellicle Magazine, as well as a freelance beer writer who has been awarded for his work by both the British and North American Guild of Beer Writers. He has written for multiple publications, including: Ferment, Good Beer Hunting, Belgian Beer & Food, BEER, The SIBA Journal, On-Trade Preview, Australian Brews News and Original Gravity.

Trevor McCormick, Glen Affric
After spending 25 years in Hong Kong / Shanghai with KPMG Hong Kong and subsequently a consulting division of KPMG US Trevor returned to the UK full-time in March 2019 to assist his two sons in growing their brewery both in Glen Affric, Highlands and locally in Birkenhead, Wirral. He is active in all aspects of the brewery on a daily basis and has delayed his supposed early retirement to help them build the family business.

Caroline Nodder, Independent Brewer Magazine
Carolyn is the current Editor of SIBA’s Independent Brewer Magazine (formerly the SIBA Journal) and former Editor-in-Chief of Drapers and The Publican, as well as Director of Brand & business Development at the BII.

18:30 - 18:45
Chairman's Reception & 40th Anniversary Ruby Awards

Session description:
The SIBA Chairman Ian Fozard will officially kick off the first night of events at BeerX UK, including the SIBA Lifetime Achievement Award and SIBA Business Awards - all before the SIBA 40th Anniversary Celebrations begin!

18:45 - 19:30
SIBA Business Awards 2020

Session description:
The SIBA Business Awards seek to congratulate excellence in the brewing industry across a variety of categories, from pump clip, can and bottle design, to efforts taken by brewers to make their business more eco-friendly, innovative or successful, as well as naming the UK’s brewery Taproom, best bars, restaurants and retailers of craft beer from independent breweries.

This year for the first time presented by Jonny Garrett and Brad Evans of the Craft Beer Channel!

20:00 - 21:00
SIBA 40th Anniversary Celebrations

Session description:
The SIBA 40th Anniversary celebration will take place within BeerX UK, with the 5 Anniversary beers (one from each decade of SIBA and a brand new beer for 2020) being served on a special 'SIBA 40th Anniversary' bar on the SIBA Hub. The beers will be served from 8-9pm on Wednesday 11th & Thursday 12th March.

BeerX UK Headline sponsors Kegstar will also have the Anniversary keg beers on their bar (next to the SIBA Hub), in a bid to make sure everybody gets to try them!

21:00
Bar Closes

Last orders at 20.45, BeerX UK closes at 21.00

Fringe Events - Wednesday 11th March 2020

The Ship & Mitre - From Midday
Hophurst Brewery Tap Takeover

To celebrate SIBA Beer X in Liverpool we will be hosting 2 Tap Takeovers on our cask lines. The taps will be took over by Breweries Beers which have been nominated for awards in the Independant Beer Awards Section. We have selected Hophurst Brewery from Wigan, who have 3 Regional (North West) Champion beers: Porteresque, APA and Milkshake IPA. These will be complimented by a selection of regional champion beers from further afar...

The Dispensary - From Midday
Ossett Tap Takeover

8 different cask beers from the Ossett Brewery Amy will be taking over the taps at The Dispensary both days of BeerX UK!

Head of Steam - From 4pm
Anarchy Tap Takeover

Join us as Anarchy Brew co takeover our taps 10% off food and drinks for those with a SIBA BeerX UK ticket all week.

The Ship & Mitre - From 6pm
Flagship Beer Meet The Brewer

We will be hosting a Meet The Brewer event with Flagship Beer Head Brewer between 6pm and 8pm. On the bar there will be 3 different cask beers, and 4 different keg products to try, available in 1/3’s, 1/2’s, 2/3’s or Pints. We will also have additional beers available on cellar runs.

The Pen Factory - From 7pm
Purity Brewing Cask Takeover

The Pen Factory are celebrating SIBA BeerX week with a Cask Takeover. This is a great opportunity to come and try their fantastic range of cask beers and meet Purity's very own CEO and Co-Founder Paul Halsey. Beers pouring include Mad Goose, UBU, Bunny Hop & Longhorn from 6pm onwards.
More information: https://www.facebook.com/events/3274140649266170/

Dead Crafty Beer Co - From 7pm
North V South Tap Takeover

Join us as North Brewing Co embark on a North vs South battle of the taps for the third year running at Dead Crafty! This year the Southern challengers are Hackney Brewing who are coming armed a 10 strong arsenal of hazy IPAs, lagers, pale ales and more! North will be hitting back with DIPAs, pales and maybe a sneaky keg of something sour...

Turncoat Bar, Albert Dock - 9-11pm
Purity Keg Takeover

We're celebrating SIBA Beer X this week with a Keg Takeover at Turncoat Bar. A great opportunity to come and try our fantastic range of Keg beers and meet our very own CEO and Co-Founder Paul Halsey. We'll be pouring Session IPA, Pure Helles, Mad Goose & Saddle Black from 8pm, so don't miss out! For those attending SIBA Beer X, share your pass at the Turncoat Bar to get a exclusive offer of a pint of Purity beer and Pizza for £10.

Love Lane Brewing - From 9pm
SIBA 40th Anniversary Afterparty

Love Lane Brewing will be serving the SIBA 40th Anniversary collaboration beers on the bar for both nights (Wednesday & Thursday) of BeerX UK 2020. With beers from the 1980s, 1990s, 2000s, 2010s, and brand new New England IPA from Love Lane and SIBA being launched for 2020, you can sample your way through the decades!

Bundobust - From 9pm
3-WAY TAP TAKEOVER feat. Kernel / Polly's / Kirkstall

Yeah, you read that right. The Kernel, Polly's Brew Co and Kirkstall Brewing are all getting some superb gear ready to rock the lines at Bundobust in Liverpool. A two-day tap takeover extravaganza, once the beers are gone, they're gone! We can't wait for this one.
More information: https://www.facebook.com/events/2682204991878573/

Thursday 12th March 2020

10:00 - 12:00
SIBA AGM, Craft Beer Report 2020 + Keynote Speech

Session description:
SIBA Chief Executive James Calder and Chairman Ian Fozard will host the SIBA AGM 2020: Expect lively debate on resolutions proposed from the SIBA regions across the UK and a chance to hear about the key issues facing independent brewers.

This session will also include the launch of the SIBA British Craft Beer Report 2020 and the Keynote speech, which is this year by the founder of New England's Trillium Brewing Co JC Tetreault, who will be talking us through the story of Trillium, the birth of New England IPA and how a small independent 'farmhouse' style brewery became one of the most influential craft brewers in the US.

12:00
Bar Opens

Regional bars open.

Tap Room - 12:30 - 13:00
Wellhopped World Series- 2020 Hop Awards

Session description:
Charles Faram invite you to be at the forefront of discovering the best in new varieties from the Charles Faram worldwide hop development programme.

Beer Garden - 12:30 - 13:15
Market data with Pete Brown: Is Big Beer always one step ahead?

Speakers:
Pete Brown (Beer Writers Guild Chairman)

Session description:
In this session respected beer writer and analyst Pete Brown will be talking big data and big beer, how small independent breweries can use data to their advantage and how the Global brewers use data to stay one step ahead.

Pete Brown (Beer Writers Guild Chairman)
Pete Brown is an English writer who has written extensively on the subject of beer and drinking cultures around the world and is the current analyst and data researcher for the Cask Report. He has written nine books; Man Walks Into a Pub, Three Sheets to the Wind, Hops and Glory, Shakespeare's Local, World's Best Cider, The Pub, Miracle Brew, The Apple Orchard and Pie Fidelity.

The Cellar - 13:00 - 13:45
Mastering Malt for independent brewers

Speakers:
Carl Heron (Crisp)

Session description:
Malt is the backbone of beer and mastering how to get the best from it is vital for all brewers, no matter what style of beers your brew. In this session we will hear from former Sharp’s Head Brewer and now Crisp Maltster Carl Heron how you can produce better beers, more consistently, by properly selecting and utilising malt.

Carl Heron (Crisp)
Former Sharps Head Brewer Carl now brings his skills and experience to the Crisp Malting Group. Having visited more than 500 breweries his knowledge continues to grow and he enjoys helping Craft Brewers make better, consistently good beers.

Tap Room - 13:15 - 14:00
Adventures in ageing and blending mixed and spontaneously fermented beer, with Mark Tranter of Burning Sky

Speakers:
Mark Tranter (Burning Sky)

Session description:
Burning Sky Founder Mark Tranter will talk through his experience of ageing and blending mixed and spontaneously fermented beers and lead an open discussion on the potential pitfalls and positives of the process.

Mark Tranter
Burning Sky have over recent years cemented themselves as one of the most well-respected and coveted producers of mixed fermentation, sour, aged and blended beer, all led by the expert eye and palate of Mark Tranter. Through his unique approach to the ageing and blending process Mark has helped build a loyal following for the complex, refined flavours that are a staple across the Burning Sky Portfolio.

Beer Garden - 13:25 - 14:10
Getting a grip on brewery costs

Speakers:
Ian Fozard (Roosters)

Session description:
Getting a grip on your brewery costs is an important part of running a profitable, sustainable business - from understanding outgoings and financial liabilities, to accurately calculating your profit margins and potential sales, this session covers all aspects of good financial practice for independent craft breweries. Led by trained accountant and SIBA Chairman Ian Fozard and with reference to SIBA's costs benchmarking survey, this essential session is set to be practical and valuable for breweries of all sizes.

Ian Fozard (Roosters)
Ian qualified as an Accountant but quickly moved into General Management roles working in industry for 18 years becoming Operations Director of a major company. After taking voluntary redundancy, he started his own free house pub company in 1998 and grew this to 15 outlets across N&W Yorkshire. He’d been a CAMRA member since 1975 and had previously “dabbled” in alehouses with friends so this was natural progression!

He sold the pub business in 2011, simultaneously purchasing Rooster’s Brewing Co with his two sons – they run the business day to day; with Ian in a strategic and financial role. As SIBA’s National Chairman Ian was instrumental in launching SIBA’s Cost Benchmarking Survey and alongside the SIBA Board and SMT has helped guide the association through key industry issues such as the review of Small Breweries’ Relief.

Tap Room - 14:15 - 15:00
Beer Sensory Training with Lallemand

Speakers:
Andrew Paterson (Lallemand)

Session description:
A sensory tasting seminar focusing on the flavours produced by yeast during fermentation and how they can be managed when brewing: Both the negative flavours which can be indicators of contaminants or problems within the brewing process, as well as positive flavours produced by yeast during fermentation. Some taste training is required for the SIBA FSQ audit, and this workshop provides a certificate of attendance from the Siebel institute, the oldest brewing school in America.

Andrew Paterson (Lallemand)
Andrew is a degree qualified brewer with a background in Biochemistry. In the past he has worked for Brewdog, and was Head Brewer at craft beer pioneers, Dark Star Brewing in Sussex prior to joining Lallemand as a technical advisor in 2017. He has a keen interest in the science of fermentation and its practical applications to brewing

Beer Garden - 14:15 - 15:00
Running pubs to grow your brewery business

Speakers:
Lee Wainwright (Bollington Brewing), Anthony Hughes (Lincoln Green Brewing)

Session description:
Having a pub can give breweries direct access to market, but what are the challenges? Two brewers who have become landlords discuss the pros and cons of running pubs to grow their beer businesses.

Lee Wainwright, Bollington Brewing
Having worked at Bass Taverns and Pub Taverns in the early 2000s, Lee Wainwright had a desire to set up on his own. He has since grown his business to include Bollington Brewing and three pubs – all of which were closed pubs before they took them over. After several years of consolidation, he is now in the process of converting a fantastic old building and former shop into a fourth brewery pub.

Anthony Hughes, Lincoln Green Brewing
Anthony is the founder of Lincoln Green Brewing Company, who now enjoy a considerable reputation as a multi-award winning microbrewery. They also now have five pubs which are highly regarded for their service, quality of drinks offer and innovative events. Anthony has an ambition to open more 'great pubs in great locations' potentially growing to 20 in number over the next 10 years.

The Cellar - 14:15 - 15:00
Sustainability, sales, and being a force for good in the beer World

Speakers:
Fergus Fitzgerald (Adnams), Chris Drummond (Good Things Brewing Co)

Session description:
Sustainability has become an increasingly important consideration for all brewers in recent years, from reducing waste and energy consumption in the brewhouse to improving efficiency and being more environmentally friendly. This session will cover the lessons learned at one of the UK’s most sustainable breweries and how they can be applied on all scales and in all types of brewery.

Fergus Fitzgerald (Adnams)
Fergus is Head Brewer at Adnams, and has been with the Southwold Stalwart for 15 years. Adnams is regarded as one of the most sustainability focussed breweries in the UK, with permanent members of staff focussed solely on how to make the brewhouse more efficient and less damaging to the environment. In this seminar, Fergus will give us the story of Adnams sustainability journey and practical advice on how you can incorporate and invest in sustainability in your own brewery.

Chris Drummond (Good Things Brewing Co)
Chris is founder of Good Things Brewing - SIBA Brewery Business of the Year 2019. Good Things are a closed loop, fully sustainable brewery based in the South East. They bore their own water, create their own power and turn their spent brewers grain in to flour which is used all over from pizza restaurants to bakeries. Chris’s role is simply to allow the team to do their best work and be the guy behind all things sustainable at Good Things.

Tap Room - 15:15 - 16:00
Making social media advertising work for your brewery, whatever the budget

Speakers:
Laurence Creamer (Barnstorm Social), Neil Walker (SIBA Head of Comms)

Session description:
Do you know your boosted posts from your Instagram stories? Ever thought about running a Facebook advert but not sure where to start? In this practical workshop you will be talked through how to design, setup, run and monitor social media advertising across Facebook and Instagram – the two most important platforms for reaching consumers.

Laurence Creamer (Barnstorm Social)
Social Media manager for BeerX UK for the second year running, current social media lead on beer tax campaign ‘Long Live the Local’ and former beer and social media expert for There's A Beer For That’. A keen advocate of beer and food, Laurence has written articles for The Telegraph, Mail Online, Picturehouse, Waitrose, and frequently presents and consults on his speciality = beer social media.

Neil Walker (SIBA Head of Comms)
As SIBA’s Head of Comms & Marketing Neil heads up all social media activity for SIBA across our Facebook, Twitter and Instagram as well as individual advertising projects such as the recent Love Beer London festival. A recently accredited Beer Sommelier and food and drink advocate, Neil is also a Director at the British Guild of Beer Writers and a trained Broadcast Journalist.

Beer Garden - 15:15 - 16:00
Beer Labelling: Balancing design & legal compliance

Speakers:
Andy Mogg (LemonTop Creative)

Session description:
Beer packaging has a lot of purposes to serve: Attract new customers, stand out on the bar/shelf, inform drinkers what the beer is like and give a sense of what your brewery is all about. Add to that the necessity to be legally compliant in all the Countries you sell and it can become a bit of a minefield – this session is about helping you traverse that minefield!

Andy Mogg (LemonTop Creative)
As Director of creative design agency LemonTop Andy helps build engaging and creative brands and websites which aim to grow brewing businesses by helping them stand out and engage with customers. His knowledge and passion for the beer and drinks industry give Andy and LemonTop a unique ability to balance form and function for beer branding.

The Cellar - 16:00 - 17:00
Panel Debate: Has the crowdfunding bubble burst?

Speakers:
John Longbottom (Signature Brew), Rob-Murray Brown (ECF Solutions), Dave Goodwin (CAMRA Investment Club)

Session description:
Everyone seems to be doing it, but have we reached peak crowdfunding? This panel debate with leading industry experts will give you the inside track on how to make a success of crowdfunding and provide practical advice on what to consider before making the plunge.

John Longbottom, Signature Brew
John is the Head of Marketing at Signature Brew and lead the strategy for their successful 2018 crowdfunding drive. He has written about the subject of brewery crowdfunding for the Morning Advertiser and is also a freelance journalist for Kerrang! magazine, VICE and more.

Rob-Murray Brown, ECF Solutions
Rob Murray Brown has been involved with start ups for 35 years. More recently he founded www.ecf.buzz – The Crowdfunders Network to give investors an independent place to learn about and discuss equity crowdfunding and funding of start ups generally. The platform has a database of over 1300 funded companies. He also helps companies raise money using equity crowdfunding and other channels. Brought up on Adnams, Doombar, Marstons, Greene King and Hook Norton – all pre going large!

Dave Goodwin, CAMRA Members Investment Club
Dave is a committee member of CAMRA’ Members Investment Club, which invests in companies operating in both the production and retailing of beer. He has been a member of CAMRA since 1974 and has undertaken many roles within the organisation including Campaign Strategy Director, Finance Director and Chairman.

Tap Room - 16:15 - 17:00
New Hop Varieties and creative possibilities

Speakers:
Will Rogers (Charles Faram)

Session description:
Always a popular session at BeerX, the experts from Charles Faram hop merchants will talk through new hop varieties, their distinct aroma and flavour properties, as well as possible applications for brewing. As well as hops the session will also discuss carbon footprint and pesticide testing.

Will Rogers (Charles Faram)
Born in Herefordshire to Hop Farming parents, Will joined Charles Faram in September 2008 and In 2009 he became Sales Manager and in April 2015 became a Director of the Company. Will changed his role to Group Technical Director to have complete focus on the breeding programme for Charles Faram, and looking for new hop varieties to expand the range of flavours available from global hop farms.

18:30 - 19:30
SIBA National Independent Beer Awards 2020

Session description:
The culmination of 12 months of regional competitions across the UK and an intensive few days of judging at BeerX UK, the National Finals of the SIBA Independent Beer Awards name the UK's best independent craft beers in a wide variety of styles - across cask, keg, bottle and can.

This year for the first time presented by Jonny Garrett and Brad Evans of the Craft Beer Channel!

20:00 - 21:00
SIBA 40th Anniversary Celebrations

Session description:
The SIBA 40th Anniversary celebration will take place within BeerX UK, with the 5 Anniversary beers (one from each decade of SIBA and a brand new beer for 2020) being served on a special 'SIBA 40th Anniversary' bar on the SIBA Hub. The beers will be served from 8-9pm on Wednesday 11th & Thursday 12th March.

BeerX UK Headline sponsors Kegstar will also have the Anniversary keg beers on their bar (next to the SIBA Hub), in a bid to make sure everybody gets to try them!

21:00
Bar Closes

Last orders at 20.45, BeerX UK closes at 21.00

Fringe Events - Thursday 12th March 2020

The Dispensary - From Midday
Ossett Tap Takeover

8 different cask beers from the Ossett Brewery Amy will be taking over the taps at The Dispensary both days of BeerX UK!

Carnival Brewing Company Tasting Room - From 6pm
Turning Point Tap Takeover

One of the UK’s most exciting and down to earth breweries, Turning Point will be showcasing some of their magnicent beers on alongside a range of Carnival’s own keg and cask delights. Expect juice, stouts (with one BA impy we’ve been saving) and plenty in-between. Tunes provided by Turning Point’s very own Aron and Cameron and Carnival’s Dom and Ade, and hospitality courtesy of Carnival Brewing in our delightful waterfront tasting room and brewery.

Turncoat on the Albert Dock - From 7pm
Si7en - Siren Beer Launch

Seven years of Siren Craft Brewing has led to some astonishing beers and during that time, the Finchampstead based brewery has carved a name for themselves as one of the most influential and important breweries in the UK craft scene. Turncoat's premises on the Albert Dock will play host to their Birthday celebrations in Liverpool, the night will see the launch of this year's Maiden barley wine and dual beers 'Sins' and 'Virtues' along with a Tap Takeover with some other great Siren beers.
More information here: https://www.sirencraftbrew.com/stories-and-events/events/si7en?fbclid=IwAR1gCiPHkTd-XzOvtvqvbRuV3I_JgDFcrbvZJ_eZrnSg15J66Hrg_FHuyWU

Love Lane Brewing - From 9pm
SIBA 40th Anniversary Afterparty

Love Lane Brewing will be serving the SIBA 40th Anniversary collaboration beers on the bar for both nights (Wednesday & Thursday) of BeerX UK 2020. With beers from the 1980s, 1990s, 2000s, 2010s, and brand new New England IPA from Love Lane and SIBA being launched for 2020, you can sample your way through the decades!

Bundobust - From 9pm
3-WAY TAP TAKEOVER feat. Kernel / Polly's / Kirkstall

Yeah, you read that right. The Kernel, Polly's Brew Co and Kirkstall Brewing are all getting some superb gear ready to rock the lines at Bundobust in Liverpool. A two-day tap takeover extravaganza, once the beers are gone, they're gone! We can't wait for this one.
More information: https://www.facebook.com/events/2682204991878573/