BEERX 2022 Programme Schedule

BeerX UK 2022 will feature a packed schedule of expert seminars, panel debates with the industry's leading voices, and more tasting sessions than ever before - including Advanced flavour training with the Beer & Cider Academy, a run down of the freshest American craft beers with the Brewers Association, a session with Gabe Cooke on mixed-ferm beers and the crossover with cider, with many more still to be revealed.




Wednesday 16th March 2022

Beer Garden - 11:00 - 12:00
Advanced 'off-flavour' training with the Beer & Cider Academy

Speakers:
Alex Barlow (Beer & Cider Academy). Hosted by Neil Walker (SIBA Head of Comms)

Session description:
Alex Barlow, Head of the Beer & Cider Academy's Beer Sommelier programme, presents an advanced 'off-flavour' training session aimed at helping brewer detect and understand possible beer faults.

The Cellar - 11:00 - 12:00
Panel: How do we create positive work environments in the craft brewing industry?

Speakers:
Helen Smith (Burum Collective), Siobhan Hewison (BritishBeerGirl.com), Charlotte Cook (Punks with Purpose), Rob MacKay (Punks with Purpose), Eko Brewing (TBC), Rock Leopard Brewing (TBC), Hosted by Sarah Sinclair.

Session description:
Sarah Sinclair hosts this important panel discussing how breweries of all shapes and sizes can take practical steps to create positive work environments, be more inclusive, and support staff in all areas of the business.

Beer Garden - 12:45 - 13:45
The Beer Sommelier's Table: Beer & cheese matching

Speakers:
Natalya Watson. Hosted by Neil Walker (SIBA Head of Comms).

Session description:
Experienced Beer Sommelier trainer Natalya Watson leads this mouth-watering session exploring the possibilities available to you when matching delicious craft beer with cheese.

The Celler - 13:00 - 13:45
Nitro charge your beers: Understanding and harnessing this unique gas

Speakers:
Darron Anley (Siren). Hosted by Barry Watts (SIBA Head of Public Affairs and Policy).

Session description:
Siren are UK trailblazers when it comers to Nitro: Brewing everything from coffee & chocolate stouts, to sour, grapefruit infused Nitro-IPAs. In this session you'll learn how they harness and utilise nitrogen to create truly unique beers.

Beer Garden - 14:00 - 14:45
A simple plan for social media: Creation & implementation

Speakers:
Laurence Creamer. Hosted by Neil Walker (SIBA Head of Comms).

Session description:
Laurence Creamer (BeerX, There's a Beer for That, Barnstorm Social) discusses the importace of having a clear social media plan, and using it to drive engagement and sales for your business.

The Cellar - 14:00 - 14:45
SIBA Independent Beer Awards: How to win

Speakers:
Neil Walker & Jaega Wise. Hosted by Jenna Barningham (SIBA).

Session description:
The range of beer styles being brewed in the UK, and the format in which they are swerved, has changed massively over the last few years and SIBA's new competition categories reflect those changes. Join this session to learn how to brew and enter award-winning beers.

Beer Garden - 15:00 - 15:45
Optimising your webshop and user experience to maximise sales

Speakers:
Neil Walker (SIBA). Hosted by Barry Watts (SIBA Head of Public Affairs and Policy).

Session description:
With more breweries than ever selling beer online how do you ensure you are giving customers the best possible experience in order to drive sales? SIBA's Head of Comms & Marketing Neil Walker talks UX, intuitive design and best practice for your your web shop.

The Cellar - 15:00 - 15:45
Scottish Origins: Storytelling through microflora & barrel-aging with Fyne Ales

Speakers:
Jamie Delap (Fyne Ales Origins Project). Hosted by James Calder (SIBA Chief Executive).

Session description:
Fyne Ales' Origins Project explores the endless possibilities of mixed fermentation, blending and barrel-ageing. In this session learn how to create complex, interesting flavours, and the endless possibilities open to us as brewers.

Beer Garden - 16:00 - 16:45
How UK hops can help breweries reduce their carbon footprint

Speakers:
Brookhouse Hops. Hosted by James Calder (SIBA Chief Executive).

Session description:
Brookhouse Hops discuss English hops, where a wealth of flavour, aroma and choice is available to every type of brewer - and how buying homegrown can help reduce your brewery's cabron footprint.

The Cellar - 16:00 - 16:45
Beautiful beer design: Why getting your design right matters

Speakers:
Pete Brown. Hosted by Neil Walker (SIBA Head of Comms).

Session description:
Pete Brown discusses what makes certain brewery branding standout, and why others seem to blend into the crowd, as well as the key takeaways from his award-winning book 'Beer by Design'.

Beer Garden - 17:00 - 17:45
Unlocking historic flavours: Brewing with heritage malts

Speakers:
Crisp Malt. Hosted by Neil Walker (SIBA Head of Comms).

Session description:
Crisp Malt discuss the range of heritage malts now available, and how their unique and distinct flavour characteristics can be utilised in a range of historic and modern beer styles.

The Cellar - 17:00 - 18:00
Panel: Does the new alcohol duty system create a more level playing field for drink makers?

Session description:
The Government's overhaul of Aclohol Duty is the biggest shake-up in 140 years, but does the new system create the level-playing field it's supposed to? Hear from key voices from across the alcohol production industry,hosted by SIBA's Head of Public Affairs Barry Watts.

Thursday 17th March 2022

Beer Garden - 13:00 - 14:00
Where does the line between lambic, graft and real cider become blurred?

Speakers:
Gabe Cooke. Hosted by Neil Walker (SIBA Head of Comms).

Session description:
The Ciderologist Gabe Cooke leads this boundary-breaking tasting exporing the flavour links between mixed-fermentation beer, graft (a mix of beer and cider), and naturally produced British ciders.

The Cellar - 12:30 - 13:00
Panel: Brewery Taprooms - Community asset or nuisance?

Speakers:
Sarah Hardy (North Brewing), Jack Hobday (Anspach & Hobday). Hosted by Barry Watts (SIBA Head of Public Affairs and Policy).

Session description:
Adding a taproom seems like a no-brainer for brewers looking to attract local customers, but what impact do they have? Are brewrey taprooms a community asset or nuisance?

Tap Room - 13:00 - 14:00
Panel: What makes an award winner? In discussion with the Business Awards Judges

Speakers:
Business Awards Judges. Hosted by Neil Walker (SIBA Head of Comms).

Session description:
SIBA's Business Awards cover everything from brewery taprooms and piubs, to bottleshops, marketing campaigns and design - but what makes a winner a winner? Hear we speak to this year's judges on what made winning entries stand out.

Beer Garden - 14:15 - 15:00
Brewing great tasting lower-strength beer

Speakers:
TBC. Hosted by Barry Watts (SIBA Head of Public Affairs and Policy).

Session description:
As the demand for 'NoLo' beers continues to grow, is your brewery looking to create a lower strength beer for the first time? This session ensures when you do, it tastes great!

The Cellar - 14:15 - 15:00
What's your carbon footprint? A practical guide to sustainability

Speakers:
Ian Kenny (Murphy & Son), plus others TBC. Hosted by James Calder (SIBA Chief Executive).

Session description:
Sustainability is one of SIBA's core strategic aims and an something all breweries should consier. This panel looks at what can practically be done now and where the issue is headed in the future.

Tap Room - 14:15 - 15:00
Getting the best out of this seasons hops

Speakers:
Charles Faram. Hosted by James Calder (SIBA Chief Executive).

Tap Room - 15:15 - 16:15
American Craft Beer Tasting with the Brewers Association

Speakers:
Lotte Peplow. Hosted by James Calder (SIBA Chief Executive).

Session description:
Brewers' Association Beer Ambassador Lotte Peplow leads an exclsuive tasting of some of the freshest US craft beers, including a live dicussion via video link with the brewers who made them.

The Cellar - 15:15 - 16:00
Small Breweries' Relief: An Academic review

Speakers:
TBC, Hosted by Barry Watts (SIBA Head of Public Affairs and Policy).

Session description:
Has Small Breweries' Relief been vital for the growth of the industry and what effect has it had on the ability of small berweries to compete? This session takes an academic look at the true impact of SBR.

Tap Room - 15:15 - 16:00
Brewery marketing: How to get your beer business ahead of the crowd

Speakers:
Nick Law. Hosted by Neil Walker (SIBA Head of Comms).

The Cellar - 16:00 - 17:00
Panel: Is cask beer worth saving?

Speakers:
Cask Marque, CAMRA, SIBA. Hosted by James Calder (SIBA Chief Executive).

Session description:
Depending where you look cask beer is either seeing a huge resurgence in popularity or in terminal decline. This panel explores why boh might betrue and asks 'Is cask beer worth the saving'?

Beer Garden - 16:30 - 17:30
A beer tasting with a twist: Are you up for the challenge?

Speakers:
Andy Parker. Hosted by James Calder (SIBA Chief Executive).

Session description:
Think your tastebuds are second to none and your palate is as pristine as they come? Join us for this mystery beer tasting with a twist and see if you're up for the challenge!